Fairen Del is the first and middle name of my third child.
The name Fairen is a blend of my mother’s and my mother in law’s names,
Del is in honor of my husband’s late grandmother (Adele) and uncle Delroy.
Fairen Del began as Madison Leather in 1991. You could find my shop set up at the Seaside Bazaar in Encinitas on weekends featuring leather bags from South America. I attended local street fairs, plus county and state shows over the next 2 years. My first real ‘store’ was a tiny shop at Flower Hill Mall in Del Mar which opened in late 1993. Four months later I ‘graduated’ to a large 2-story storefront (where we are currently) and never looked back. My sister, Gina and I partnered in opening a second location in Carlsbad 2001 which I lovingly sold in 2013.  Alongside the fabulous Fairen Del store in it's original Del Mar home, we have added the beautiful treasure of a store, Sheridan at Rancho Valencia (in partnership with my dear friend, Deni Jacobs). Gina and I are back in business again with Madison San Diego located in the dynamic Seaport District of downtown San Diego. Visit one of our 3 stores if you're in the area - it's worth it!
With so much more awareness of our environment, I just wanted to share with you that since day one of opening the business in 1991 we have always recycled all paper goods, plastic and glassware when possible. We use post-recycled paper goods in our back office administration as well as for our shopper bags and gift wrap. A percentage of our apparel is organic and we support US manufacturers as much as we can. We also contribute regularly to many environmental charities and organizations.
Of course community matters. It’s where we live, work, and play. At Fairen Del we have always happily supported many local schools, clubs and charities through donations of products, special events, money and time. Over the past 6 years we have donated over $100,000 to our community. On a more personal note, I am extremely proud to be serving on the board of EES (Educational Enrichment Systems) for the past 7 years, a non-profit organization dedicated to providing free preschool education to the struggling sector of San Diego families through on-site facilities and free standing preschools.
And to you, the lovely people who stop in to Fairen Del to shop, visit and play – a most sincere ‘Thank You!’ For without you, it just wouldn’t be quite as fun… without you, we wouldn’t want to throw great parties to show you a good time… Without you, it wouldn’t quite be Fairen Del… You’re the best!


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